Assisted in the creative conceptualization for the 'Virtual Courage to Be Real' campaign, as well as researching and pitching potential directors and videographers.

COACH
Global CMO and North America President: Sandeep Seth
Creative Director: Stuart Vevers
SVP, Global Marketing and Sustainability at Coach, and Head of Coachtopia: Joon Silverstein

MANDAILOOP

MARCEL
Co-CEOs: Pascal Nessim, Charles Georges-Picot, Youri Guerassimov, Gaëtan du Peloux
Managing Director: Léoda Esteve
Global Creative Director: Remy Aboukrat
Global Business Director: Nathalie Do Dang Vinh
Creative team: Julien Schmitt, Aleksey Marjanovic, James Blose
Account team: Quentin Seguret, Solène Raverdy
Project Management team: Rose Coignet and Mathilde Imbert
Strategic Planner: Ruben Hassan

PRODUCTION 
Production: Psyop
Directors: Vallée DuhamelDOP: Pat Aldinger
Photographer: Charlie Engman
Post-Production: Mathematics
Compo: Apparat Studio
Sound: Prodigious
Lead Sound and Music Producer: Boris Jeanne
Music Creative Director: Christophe Caurret
Artist: Apparat (Sascha Ring & Philipp Thimm)
Sound Production: Prodigious

SOCIAL MEDIA: @Coach; #CoachNY, #CourageToBeReal  

Virtual Courage to Be Real - Coach Campaign